Le Joker by ethical and sustainable French perfume brand @artdeparfumI think both the name and the the concept are an adequate escort for this year and the future. For me, it combines darkness & eccentric with warmth and confidence. The discrepancy between the controlled face we show on the outside and all the overwhelming feelings, thoughts, insecurity + confusion we carry on the inside. Characteristics I can completely relate to. 'Le Joker aims to awaken different emotions in different people; inviting the wearer to be more daring, more evocative, and not afraid to make a statement or challenge the status quo. A contrasted fragrance blending with powdery notes of make-up and sea salt with smoky cigarette notes and a blend...
"Cheer Leaders' written by Caroline Simpson
Thank you to Glass Magazine for including Le Joker in their latest Cheer Leaders fragrance review for 2020.
"Perfume has a unique power to cheer and hearten. So this Autumn, Glass celebrates the latest launches with no particular olfactory theme but ones than gladden the heart and sol during these troubling times..."
"No, no - not Batman's nemesis or even the playing card, this Joker is the latest fragrance from Art de Parfum and is a spirited woody spicy number which includes Timur pepper - a highly unusual ingredient."
"Are we facing a conceptual perfume that has been polished and made pleasant for the consumer? Or do we have a fragrance that challenges the limits of the commercial and manipulates the perception of your audience? For me, it is the most interesting aspect of Le Joker, this mystery that seems to require reflection and wisdom in order for it to be understood."