Some scents can transport you back to the exact time and place you first smelt them; to a particular time in life, or even to a particular person. From the sweet smell of cinnamon reminding you of Christmas in an instant, to the smell of your mother’s perfume when you were a child, scent memories are some of the most powerful there are.
Art de Parfum is proud to announce that we won the “GOOD BRAND AWARD 2020” award for the company’s contribution to a safer and more sustainable environment!
Whilst it is of course correct that the COVID-19 emergency is of utmost importance and priority of focus, a new poll has concluded that people are becoming increasingly aware that we must use this time to imagine a much better future for our planet. Encouragingly, in this poll only 9% felt we should ‘return to normal’ after the lockdown is lifted. People have clearly noticed significant changes including cleaner air, more wildlife and much stronger communities. It’s also crystal clear from the poll that the masses have become increasingly aware that the health of our planet and its people are utterly inseparable, and now is the time for radical social, environmental, political and economic change. If not now, then we...