So many of us are apart from our loved ones this year and as the calendar rolls towards Mother’s Day, it can bring with it powerful emotions. This year, 14th March could be a day to start a new tradition and instead an opportunity to thank the women who have supported you in your life. Why not surprise someone you care for with a special gift of fragrance, to reflect their personality or awaken their senses, and at the same time letting them know that you are thinking of them on this day. It can be challenging to choose a fragrance for someone else, because scent is so personal but with an array of luxurious scents from our niche fragrance...
Le Joker by ethical and sustainable French perfume brand @artdeparfumI think both the name and the the concept are an adequate escort for this year and the future. For me, it combines darkness & eccentric with warmth and confidence. The discrepancy between the controlled face we show on the outside and all the overwhelming feelings, thoughts, insecurity + confusion we carry on the inside. Characteristics I can completely relate to. 'Le Joker aims to awaken different emotions in different people; inviting the wearer to be more daring, more evocative, and not afraid to make a statement or challenge the status quo. A contrasted fragrance blending with powdery notes of make-up and sea salt with smoky cigarette notes and a blend...
"Are we facing a conceptual perfume that has been polished and made pleasant for the consumer? Or do we have a fragrance that challenges the limits of the commercial and manipulates the perception of your audience? For me, it is the most interesting aspect of Le Joker, this mystery that seems to require reflection and wisdom in order for it to be understood."
Our Who I’m Ruta Degutyte and I founded Art de Parfum because I believe that small objects of beauty, whether it be a bottle of perfume, a small painting, or a silk scarf can elevate a person’s mood and make their life feel more beautiful in general. People always ask me, what is it about perfume that you love? When they ask me, I always look at them surprised and wonder, why, don’t you love it too? To me, perfume is as essential to life as bread. Or air. Our Why Our why can be summed up briefly as follows: to bring affordable French luxury to the consumer who is looking for that special je ne sais quoi in...
